The Midland is often cited as being one of the most iconic buildings in Britain. And this year, to celebrate its 80th anniversary year the hotel will host a spectacular Vintage celebration.
During a golden period before the Second World War, The Midland, recognised widely as an art deco masterpiece, played host to luminaries and fashion icons such as Coco Chanel, Wallace Simpson, Laurence Olivier and Noel Coward, who enjoyed the panoramic views across Morecambe Bay to the Lake District fells in the distance.
Sunny Morecambe Beach
Vintage seems to be the buzz word in fashion and design and with the Queen’s Jubilee upon us I’m getting in to the street party spirit and adorning my place of work, The Midland with bunting for the Bank Holiday weekend.
Being from the seaside town of Morecambe I am nostalgic to the idea of the fun filled UK seaside holidays of the past, and (not at all brought about from my fear of flying) I am determined to see this sleepy seaside town brought back to the splendour of its heyday. Listening to tales of Morecambe’s history and seeing images and footage adds fuel to my fire and even if it means being very British standing under a brolly on a rainy promenade, ice cream in hand, we owe it to the town (and to our bank balances) to bring to the seaside holiday back.
Bathing Beauties on Morecambe Beach